Breast Cancer Awareness Month may have just ended, but that hasn’t stopped one Middle Tennessee State University sorority from continuing to bring attention to a public health concern that has an impact on thousands of families each year.

The ladies of Zeta Tau Alpha are hosting their annual Think Pink Week, which is designed promote breast cancer education and awareness as well as raise donations as a part of the sorority’s philanthropy.

A student stops by the table of MTSU’s Zeta Tau Alpha sorority during its “Kiss Away Cancer” event Wednesday, Nov. 2, in the Student Union atrium. (MTSU photo by Steven Michael Johnson)

As a part of the weeklong awareness effort, the sorority hosted its annual “Kiss Away Cancer” event Wednesday, Nov. 2, in the Student Union atrium. People were invited to stop by the Zeta booth where they put on pink lip gloss or lipstick and kissed the sorority’s banner. The sorority also accepted donations and passed out pink ribbons.

ZTA, which plans to hang the banner in front of their sorority house on Greek Row, hopes their events will serve as an invitation for on-campus participation.

“Think Pink” ribbons were passed out by Zeta Tau Alpha sorority.

“It’s for people to be more involved on campus and to get the community involved. Not just our sorority and Greek life, but the entire community,” said junior Emma Graham.

Graham has been involved with Think Pink Week since her freshman year and has high expectations for the turnout this year.

“We don’t really have a particular goal, but I know we were trying to double our goal from last year. We raised $10,000 last year and this year we’re trying to double that,” she said.

A student kisses the breast cancer awareness sign at the “Kiss Away Cancer” event Wednesday, Nov. 2, in the Student Union atrium. Event sponsor Zeta Tau Alpha sorority will hang the sign on their house. (MTSU photo by Steven Michael Johnson)

On Thursday, ZTA will also be selling pink shirts for their annual “pink-out” football game, which will be played Saturday, Nov. 5.

On Friday the sorority will host its chalkboard event where the campus community will be invited to write on the organization’s chalkboard and explain who they wear the color pink to honor.

According to sophomore Leah Jones, the entire week has been a rewarding experience and shown a different side to Greek life.

“It’s been really great because a lot of people think of sororities as just glitter and social events, but it’s really nice to know you’re a part of something that gives back to not only your campus, but the community and the people you know personally,” she said.

For more information on Think Pink week, visit www.zetataualpha.org or contact the Office of Fraternity and Sorority Life at 615-898-5812.

— Steven Michael Johnson (news@mtsu.edu)

Members of MTSU’s Zeta Tau Alpha sorority held its annual “Kiss Away Cancer” event Wednesday, Nov. 2, in the Student Union atrium as part of its Think Pink Week to raise breast cancer awareness. People were invited to stop by the Zeta booth where they put on pink lip gloss or lipstick and kissed the sorority’s banner. The sorority also accepted donations and passed out pink ribbons. (MTSU photo by Steven Michael Johnson)

This sign by MTSU’s Zeta Tau Alpha sorority encourages visitors to its table to “Think Pink” during its “Kiss Away Cancer” event Wednesday, Nov. 2, in the Student Union atrium. (MTSU photo by Steven Michael Johnson)

A student gets a fresh coat of lipstick before participating in the “Kiss Away Cancer” event Wednesday, Nov. 2, in the Student Union atrium. (MTSU photo by Steven Michael Johnson)

A member of MTSU’s Zeta Tau Alpha sorority passes out pink ribbons during the sorority’s annual “Kiss Away Cancer” event Wednesday, Nov. 2, in the Student Union atrium. (MTSU photo by Steven Michael Johnson)